Skip to content
Sean Swanson_
All work

Web / 2026 / Live

1 of 1 Sites

Most website marketplaces sell the same template to everyone. This one sells each design once, retires it, and hands the buyer the keys, at the same fixed price as everything else I build.

The 1 of 1 Sites homepage: a dark page with a large serif headline reading Own a website no one else can have, above three example listings in browser frames

The idea

A small business shopping for a website has two bad options: a template thousands of other businesses also picked, or a custom build they cannot see before paying for it. This is the third option. I build the site first, for a kind of business rather than a specific one, list it with its exact price, and sell it to exactly one buyer. When it is claimed it comes off the shelf for good.

The prices are the ones on my studio site: one fixed number between $100 and $600, decided by size and depth. The optional $49 a month plan covers hosting, updates and support, and it never affects who owns the site.

The rule that had to be fixed

An early version let a maintenance subscription mark a site as sold, which meant one month of the plan could claim a design and then cancel. Ownership now comes only from buying the site outright, and the plan attaches to a site you already own. It is the kind of loophole you only find by tracing what each button actually writes to the database.

What a buyer gets

An owner dashboard where they edit text, photos, hours and contact details, with changes live in seconds. The domain connection, hosting and certificate are handled on the plan, or handed over with the files if they would rather run it themselves. Every listing shows its price up front, so nobody has to ask.

How it is built

Next.js 15 on the App Router with Tailwind 4, Convex as the realtime database and for email and password sign-in, and Stripe Checkout for both the one-time purchase and the subscription, with a signature-verified webhook recording what happened. An admin panel manages listings and enquiries.

The design is deliberately unlike my studio site: a dark ground, a serif display face with italic gold accents, hairline rules instead of cards, and no badges or pills anywhere. The first real listings are still being built, which is why the collection shows labelled examples today.